Wet Paint

Artists' Materials & Framing in St. Paul, MN


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Wet Paint Recognized With Customer Experience Award

This press release was written by Savannah Sepic of Minnesota Retailers Association; photo of Darin Rinne being filmed for 2019 award winner video.

St. Paul (September 30, 2019) – After reviewing dozens of applications from across the state, the Minnesota Retailers Association is pleased to recognize Wet Paint with its Customer Experience award in the 2019 Minnesota’s Retail Champions program.

“In an industry where there is intense instore and online competition, Wet Paint on Grand Avenue in St. Paul wins with is unique, welcoming environment and knowledgeable, committed staff,” says Bruce Nustad, Minnesota Retailers Association president. “Wet Paint truly has something for everyone. Regardless of age or skill level, customers find the advice and products they need to be creative. Wet Paint has a great studio inside the retail store, where customers can learn new techniques and try products. While that is important, the key to the customer experience there is the employees. They are not only experienced in what they teach and sell, but it’s clear they care deeply about customer experience and the success of the business. It’s an honor to recognize Wet Paint and its team for their commitment to happy customers.”

“Wet Paint has been helping a wide range of customers since 1976. From students and their classes at school to hobbyists and people exploring art, to professionals, we love them all and want to make sure this is their go-to store,” says Darin Rinne, Wet Paint co-owner along with Scott Fares. “Our customers know they are going to get the advice and help they need beginning the moment they set foot in the store. Our staff thrives on connecting with each and every customer, a relationship that lasts beyond the sale. We truly want to make the customer’s experience at Wet Paint one in which they immediately want to come back.”

Darin Rinne and Scott Fares will accept the award in person during the Retail Rally event on Wednesday, October 2, 2019, at the Brookview in Golden Valley beginning at 2:00 p.m. The event features seven 20-minute practical, game-changing, cutting edge retail innovations strategies and ideas. Speakers include local favorite and award-winning news anchor-reporter Robyne Robinson with fiveXfive Public Art.

Wet Paint is the sole recipient of the Minnesota’s Retail Champions Customer Experience award. Seven other organizations will be recognized in other categories such as Social Responsibility, Outstanding Achievement, Vendor Partner of the Year, Best Place to Work, Retail Employee of the Year, Retail Innovation and Retailer of the Year.

Retail Rally event information can be found at http://www.retailrally.com.

About the Minnesota Retailers Association: The Minnesota Retailers Association promotes, preserves and enhances the retail industry in Minnesota by taking a leadership position in development of public policy and regulatory measures that impact members. MnRA also works to enhance the public image of the retail industry by providing information, services and support that adds value to its members. http://www.mnretail.org.


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The Secret to Fantastic Drawing: Use More Paper

As a kid my mom would make sure my sister and I always had plenty of paper for drawing. She was a teacher so there was always a box of extra mimeographed worksheets to scribble on the backs of and, for a while, a carton of green-striped tractor-feed paper from the school office. We went through all of it. One birthday though, I received a pad of real drawing paper from the art supply store. I decided that it would be for special drawings so I set it aside until I was certain that I’d be doing a fantastic drawing.

Visiting my folks at home last fall I found that pad in a box and it is still blank.  As a kid I wasn’t confident that I’d be creating a masterpiece piece so I stuck to scrap office paper.

Since then I’ve stopped using the backs of German 101 vocab quizzes as sketch paper because I’ve learned that you shouldn’t wait to use good paper. Using better paper makes the drawing work out better. Now I get thick spiral pads with decent, toothy paper and I immediately do something fast, messy, and scribbly on the first few pages so that theres no hesitation about picking it up and adding to it and filling it up. Decent paper and not hesitating to use it is what generates fantastic drawings.

8080960Since I’ve gotten back into the store my new favorite is the 9×12 Bee 808 pad. It’s a sincere-looking, rugged, spiral-bound with 60 thick pages and a heavy board for a back cover.  And Bee makes it in the U.S., which is cool. I like the warm white color of the paper and medium surface. Spiral pads lay flat, which I prefer. It handles fine-point pens, soft pencil, and pastel nicely. It says it’s for multi-media so I’m going to get some ink and watercolor shading going soon.  My kids are each getting one with a promise to replace every full book with a fresh one.

Now thru February 10th, 2017 all pads and journals are 20% off at Wet Paint!


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Big News from Wet Paint

As Wet Paint enters its 41st year on Grand Avenue in Saint Paul owner Beth Bergman is excited to announce her retirement at the end of 2016. Long-time employees Darin Rinne and Scott Fares will become the new proprietors. After 33 years provisioning artists in the Twin Cities and across the country Beth intends to move to the other side of the counter and focus on making art herself.

Wet Paint is renowned for its excellent selection of over 35,000 high quality art supplies and papers and the knowledgeable staff that supports artists of all levels of intention. Located at the corner of Grand and Cambridge, Wet Paint has grown from a small storefront serving local students into a nationally and internationally recognized center for quality and expertise. In 2015 the store expanded to increase the framing department and add space dedicated to classes for kids and adults on everything from origami and printmaking to watercolor techniques and mat cutting.  Bergman and Wet Paint are both well known for their support of the arts, artists, and independent business, a distinction that will continue under Darin and Scott’s direction.

For questions please contact Scott Fares or Darin Rinne at 651 698 6431. Email: darin@wetpaintart.com, scott@wetpaintart.com.